BRAD for Auctioneers

Run your auction business your way.

Give your auction house, estate, and live-sale teams the control to reclaim their operations. One platform for the catalog, the bidders, the rostrum, and the books — owned by you, not rented from someone else.

See how it works

Hours saved weekly

Cut hours of busywork from every staff member's week.

Faster onboarding

Onboard staff in days, not weeks.

Lower software TCO

One platform instead of five subscriptions.

Data unified

Insights you can actually act on.

Analytics

2.4k

Visitors

+18%

Growth

89%

Retention

Live

Illustrative data

The Auctioneer's Advantage

Built for the way auction houses actually run.

From the consignor walk-in to the settlement check, BRAD ties your catalog, your bidders, your live floor, and your back office together. Everything your team already does — just on a single platform that you own.

One source of truth for customers, orders, and operations
Workflows that bend to your business, not the other way around
Built-in analytics so you spot trends early
Invoicing and payments under one roof
Self-host and keep your data on your own infrastructure — never held hostage

What you get with BRAD

Every benefit your team needs, in one platform.

The reasons to choose BRAD don't change much by industry. Higher ROI, easier workforce management, better customer experience — those wins apply just as much to an auction house as anyone else.

Higher ROI

Fewer tools and less duplicated work mean more revenue per employee.

Easier workforce management

Roles, permissions, and optional time tracking in one place. Your team gets back hours every week.

Better customer experience

A unified record of every customer touch — sales, support, billing — so nobody on your team is ever in the dark.

Unified operations

Stop stitching together five SaaS apps. Inventory, billing, marketing, support, and reporting share one source of truth.

Faster onboarding

New staff get up and running in days, not weeks. The platform feels familiar from hour one.

Data-driven decisions

Built-in dashboards turn day-to-day activity into trends and forecasts. Stop running your business on instinct alone.

Why BRAD

Own your stack. Run your auction business your way.

Self-hosted is the default. Your customer list, your catalog, your invoices — they live on your infrastructure, under your control. You're never one billing dispute away from losing access to your business.

Modular by design. Turn on the pieces that fit how your auction house actually runs and ignore the rest. Add more later as you grow — without migrating off another vendor.

Lifetime licenses are available so you're not held hostage to recurring SaaS price hikes. Pay once, run it forever, update on your schedule.

The core platform

A complete platform, not a starter kit.

You're not piecing this together. The core pillars below ship with every install. Add-on modules are optional — turn on only what you need.

Customer Records

One profile per customer with every interaction, invoice, and document attached.

Billing & Payments

Invoices, fees, taxes, and Stripe payments built in.

Communications

SMS campaigns and broadcasts, plus transactional email.

Analytics & Reporting

Real-time dashboards and exportable reports — no third-party tools needed.

Automation & Workflows

Triggers and scheduled tasks that move work along while you sleep.

Security & Access Control

Roles, permissions, audit logs, two-factor — production-ready from day one.

Mobile-Ready

Looks and works great on phones — staff can run their day from the field.

Open APIs & Integrations

Connect to anything. REST APIs and webhooks.

Solutions for Auctioneers

Built for auctioneers from day one.

Whether you run estate auctions, equipment sales, fine art, or hybrid live-and-online events, BRAD adapts to the way your gavel actually swings — not the other way around.

For operators

Run the live floor, online bidding, and soft-close Livecast rings from one workspace. Track lots, paddles, and hammer prices with live updates so the rostrum, the clerk, and the online crowd stay in sync.

For finance teams

Buyer invoices, consignor settlements, buyer's premium, and sales tax handled in the same system. Close out a sale without re-keying results into another tool.

For your bidders

Give bidders a real catalog with photos, lot descriptions, and max bids on every device. One customer account follows them from sale to sale.

Ready to see your auctions done your way?

Take the first step toward owning the software that runs your auction house.

Talk to sales

Frequently asked questions

Answers to the things teams ask first.

How is BRAD different from a generic CRM?

BRAD is a full business platform, not just a contact list. Billing, communications, and analytics come with the core platform. Add-on modules like Projects switch on only when you need them.

Can we self-host it?

Yes. Self-hosted is the default. Run it on your own VPS, in your own data center, or in our managed cloud — your call. The license is the same either way.

Do you support our existing tools?

Open APIs, webhooks, and direct integrations with Stripe and major email/SMS providers. If we don't have a native connector, we have an API.

How long does onboarding take?

Most teams are productive in their first week. New staff are onboarded in days, not weeks, because the platform feels familiar from hour one.

What about data ownership?

Your data is yours. Self-hosted means it never touches our infrastructure. Managed hosting still gives you full export rights at any time.

How is BRAD priced?

One license for your business, with optional add-on modules priced separately. See the pricing page for the full breakdown.

Expert Guidance

Take back control of your auction business.

Reclaim the hours you spend gluing tools together. Own the stack that runs your auction house. Get back to actually running the business — and let the software keep up with you, not the other way around.